Building Media following

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Renegade Viewfinder

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Mario Gonzalez
I want to build my social media following further and was wondering what others are using. Instagram, Facebook, Website
 
I'm in the same boat. Have been working on Instagram. Picking a better photo and boosting it does generate a decent number of followers. From what I've read, the younger crowd is mostly using either TikTok or Insta. Facebook is dying out. The joke is "it died when our parents joined it" - basically it's older people and trump memes. I'm pretty jaded against FB, but perhaps it's necessary if you really want to build a brand.

Mostly replying so I can follow this thread and see if I can learn anything.
 
I'd say a website is your most important asset, nobody can take this away from you overnight. Social accounts on all platforms can be removed far too easily and often through no fault of your own. Facebook Groups are still very popular for photographers, Facebook Pages are very hard to grow. I'm too old (43) to care much about TikTok, but maybe I'll look at it one day. YouTube is very popular for photographers if you can create video content. Instagram is still very popular, my sister manages our RFShooters Instagram account as I'm terrible at posting regularly.
 
https://vero.co/ seems to be gaining a lot of attention recently as well. If I was to create another social profile it would probably be on there. Peter Mckinnon has recently done a video on it:

 
I'd say a website is your most important asset, nobody can take this away from you overnight. Social accounts on all platforms can be removed far too easily and often through no fault of your own. Facebook Groups are still very popular for photographers, Facebook Pages are very hard to grow. I'm too old (43) to care much about TikTok, but maybe I'll look at it one day. YouTube is very popular for photographers if you can create video content. Instagram is still very popular, my sister manages our RFShooters Instagram account as I'm terrible at posting regularly.
43 is old🙄 whippersnapper still in nappies
 
Hitting 43 in month and feeling old as well. I really appreciate all the information and got another question of course. When everyone is creating their brand do you all have the most luck just using your name and sticking photography after it or using a name my first one was 3rd coast effect have 1300 followers on facebook but did not transition to instagram. Also used renegade viewfinder which also has not hit. Any information or suggestions would be appreciated.
 
I suspect that your content would have more to do with popularity than the name. I've seen all kinds of weird names with tons of following.
 
'62 vintage here. I actually love keeping up with the technology!
 
I use Instagram but I plan to also use Twitter and I am going to try Pinterest and Patreon.
How does Patreon work? I've seen it for photographers that I follow their YouTube channels, vlogs, and blogs as a way to further monetize their products. I'd be interested to learn more about it as a tool for social media.
 
https://vero.co/ seems to be gaining a lot of attention recently as well. If I was to create another social profile it would probably be on there. Peter Mckinnon has recently done a video on it:
I've had a vero account for ages. I'll have to give it a look again. If anyone is on Vero please post your username, so I can follow. I go by Hali Sowle (pretty unimaginative)
 
How does Patreon work? I've seen it for photographers that I follow their YouTube channels, vlogs, and blogs as a way to further monetize their products. I'd be interested to learn more about it as a tool for social media.
I am still looking into that. I see people promote their pattern over social media a lot. If you are a member, ASMP has a good webinar about using social for photographers. Also, while not for photographers specifically Hubspot Marketing has a free course and certification for social media.
 


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